The creative intelligence layer for brandsready to scale.

Most brands burn six figures a quarter testing creative that was never going to work. We install the system winning brands use to decode what's working, ship sharper creative every week, and compound what wins.

$300M+
Meta spend analyzed
9 of 10
Ads fail on the hook
Weekly
Sharper creative shipped

Limited intake · 30-min call · we decode your category live

app.paidcreatives.com/brands/loop/shipments
META ADS · SYNCED 12 MIN AGO
Shipments this week
AD
SPEND
ROAS
HOOK
VERDICT
Saturday Night, v2
$8,420
4.2x
62%
WINNER
POV — Festival Kid
$12,100
3.8x
58%
SCALED
Three Problems, edit B
$4,260
2.1x
47%
TESTING
INSTALLED INSIDE GROWING BRANDS
8-figure DTC apparel brand·Subscription wellness brand·Challenger CPG brand
THE WORKSPACE

Every artifact in one place. Spend reports back the moment it lands.

No more Doc → Notion → Frame → Ads Manager → Sheet loop. The reference, the brief, the script and the spend live in the same surface.

app.paidcreatives.com/brands/loop/formulas
LAST 30 DAYS · 124 SHIPMENTS
Winning formulas
01POV: you finally find earplugs that don't kill the vibe
ROAS
4.8x
SPEND
$28.4k
HOOK RATE
62%
023 problems with concerts nobody talks about
ROAS
3.9x
SPEND
$19.1k
HOOK RATE
54%
03Stop ruining your hearing for $30
ROAS
3.2x
SPEND
$12.6k
HOOK RATE
48%
04Why every festival kid is wearing these
ROAS
2.7x
SPEND
$8.2k
HOOK RATE
41%
THE ENGINE

Hook, mechanism, offer, beats. Named.

Paste a Meta Ad Library link, TikTok, Reel or YouTube short. In under a minute we surface the hook archetype, the persuasion mechanism (Cialdini principle used), the offer structure, the beat-by-beat pacing - and where it's weak. The same breakdown a senior strategist would write, without the four-day turnaround.

tiktok.com/@loop/video/7341…
HOOK ARCHETYPE
POV / second-person
62% lift
PACING
Sub-2.5s cut rhythm
3.4× retention
PROOF DENSITY
2 UGC stitches
Hook-rate +18pts
CLAIM STYLE
Soft / lifestyle
Brand-safe
CTA SHAPE
Implicit, no urgency
Lower CPA
EMOTIONAL ANGLE
FOMO / belonging
Top quartile
60s
From any reference to a full creative brief
$300M+
DTC Meta spend behind the playbook
3-4x
Typical creative volume in the first 60 days
1
Senior strategist embedded with your brand
HOW IT WORKS

A loop, not a library.

Swipe files and AI scripts are commodities now. The compounding loop between them and your actual spend is the part nobody else ships.

See it on your own ads
01
Decode any reference
Drop a TikTok, Reels, or YouTube link. We extract the hook, beats, pacing and pattern interrupts in under a minute.
02
Write brand-true scripts
We draft beat-by-beat scripts in the shape of the winner, tuned to your voice, claims and offer.
03
Ship & sync with Meta
Log shipments in one click. Spend, ROAS, CPA and hook-rate sync nightly from your ad account.
04
Compound the wins
Per-brand formula scoring surfaces which hooks, formats and angles are actually printing money.
THE STACK

What a scaling brand needs. Nothing else.

Brand brain
Every brand gets a private model trained on its winners, its voice, its claims and its customer language. The longer you run, the sharper your next brief gets.
LoopCalderaVerbStencilNorthbeam+ 12 more
A team in the loop
A senior strategist works the platform alongside your brand every week - concepts, briefs, ship calls. The software is the spine, the team is the speed.
KDGSGF
Category radar
Watchtower on your competitors and category. Every new ad they ship is decoded, tagged and benchmarked against your own winners.
Closed-loop spend sync
Meta spend, ROAS, CPA and hook-rate flow back nightly. Winners get extended, losers get killed, briefs get re-prioritised automatically.
Brand-private models
Your winners, customer voice and brief library never train anyone else's account. SOC 2 Type II underway.
FROM THE BETA

Brands that stopped guessing.

"We tripled creative volume in 60 days without hiring. The strategist + platform combo is the unlock - feels like a creative R&D arm bolted onto our brand."
Maya Chen
Founder · 8-figure DTC apparel
"We stopped guessing why ads worked. Now every brief comes pre-loaded with what's winning in our category and our own customer language."
Devon Hill
CMO · subscription wellness brand
"First time the agency layer and the software layer actually compound. We finally have a system instead of a freelancer rolodex."
Priya Raman
VP Marketing · challenger CPG
WHY US

Tools alone don't scale brands. Systems do.

Software gives you a swipe file. Freelancers give you scripts. We give you the full creative system - platform, playbook and a senior strategist running it with you - so every dollar of ad spend sharpens the next brief.

CAPABILITY
SOFTWARE ONLY
FREELANCER
IN-HOUSE TEAM
PAID CREATIVES
Decodes your category's winning ads
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Brand-trained scripts & briefs
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Customer voice + competitor radar
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Native Meta spend & ROAS sync
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Per-brand winning-formula score
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Senior strategist embedded
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BOOK A DEMO

See it on your brand.

30 minutes with a founder. We'll decode your category live, show you the platform on your brand, and walk you through how the embedded-team model works - no deck, no pressure.

  • Live decode of 3 winning ads in your category
  • Audit of your current creative against your category's best
  • Custom 30-day testing roadmap you keep - whether you sign or not
No card. No deck. Just your brand and our screen.
QUESTIONS

Honest answers.

Both. You get the Paid Creatives platform - your private creative intelligence layer - and a senior strategist embedded with your brand who runs it with you each week. Software is the spine, the team is the speed.

Stop renting creative. Install a system.

We onboard a small number of brands each month so every account gets a senior strategist from day one. Limited intake open now.